LONDON — Alessandra Steinherr, who began her career at Cosmopolitan and Glamour magazines and went on to become a beauty and makeup influencer, has founded her own skin-care line, Alex Steinherr x Primark.
With 186,000 followers on Instagram and plenty of background in skin care, Steinherr is seen as a trusted source, with many fans tuning in to her weekly Instagram live-stream, “The Sunday Facial,” where she introduces products.
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